SENSEI PHOTO
Case Study: how we transformed their online presence into a growth engine
01
Context
Sensei Photo, a Canadian company specializing in consumer electronics, wanted to expand its online presence and maximize sales across multiple marketplaces while optimizing its advertising campaigns and visibility.
02
Goals
- Launch and promote new products on Amazon, BestBuy, Walmart, TikTok, Temu, and eBay.
- Improve product listing positioning to increase organic traffic.
- Implement cost-effective advertising campaigns.
- Increase customer loyalty and brand awareness.
03
implementation
- Redesign and optimization of product listings: advanced SEO, optimized images and descriptions for each platform.
- Multi-platform PPC campaign Management: bid optimization, precise targeting, A/B testing and advertising cost control.
- Promotions and special offer setup: coupons, cross-sells, and up-sells.
- Positive review generation program to strengthen credibility and encourage repeat purchases.
- Strengthened social media presence and collaboration with influencers to generate organic traffic.
04
Outcome (6 months)
- 45% increase in sales on Amazon and 30% increase across all marketplaces.
- 40% improvement in conversion rate thanks to product listing optimization.
- Advertising ROI exceeded 20% on PPC campaigns.
- Significant increase in positive reviews, strengthening brand trust and authority.
05
OVERVIEW
By combining e-commerce strategy, digital marketing, and multi-platform operational management, we helped Sensei Photo to become more competitive, increase revenue and consolidate its position in the market.
