For 75 years, Fuller® hand tools have been a staple in toolboxes, on workbenches and at job sites across Canada, the United States and worldwide. That’s because Fuller® Tool products have always stood for quality and innovation you can trust to help you get the job done right"

What did I bring to the table?

I was able to deliver an extraordinary marketing strategy that caused substantial increase in ROI through improved customer experience, high quality traffic and conversion rate optimization

  • Manage the Amazon Vendor and Seller Account for both brands: Fuller Tool and Johnson Level
  • Achieve monthly and annual sales objectives and grow the brand on Amazon
  • Build relationships with key Amazon internal teams
  • Approve bulk orders, negotiate prices, upload new products
  • Manage the marketing budget for E-commerce
  • Run coupons, promotions and special offers during Black Friday, Prime Day and more
  • Generate external traffic through Facebook Ads, Google Adwords, Youtube Ads and social media
  • Design and update our Amazon stores
  • Manage contract renewals
  • Setup our A+ Pages
  • Keyword research
  • Hire freelancers to help building new content: photographers, videographers, copywriters, designers


Video production - scriptwriting

My toolbox

Software & Technology

E-commerce Photography

Lifestyle product photography is a real game changer